Nick Ross

Nick Ross


Nick spent 15 years in sales in the music business which led him to Nashville TN 10 years ago. In 2016 Nick hired Jeff Black as an online nutrition coach after battling stage 2 cancer and they developed a coach/client relationship that turned into a business relationship. In 2019 Nick came on as the Sales Manager of Iron House Strength and Conditioning before accepting the Director position of Relentless Forever in 2021. Nick is also the Sales Director of Nutritional Coaching Institute and loves helping others transform their lives through behavioral change. Nick is also a Public Speaker on topics ranging from Sales, Neuro Linguistic Programming Self Development and Motivation and is Relentless Forever’s Behavioral Change Coach.


Food: Philly Cheese Steak
Music: Tool
Exercise: Dead Lift
Non-Fitness Hobby: Photography
Book: 12 Rules For Life
Movie: Silver Lining Playbook


A.S. Recording Arts
B.S. in Business


Trained over 500 Sales Associates
Sales Director of NCI & IHSC
Public Speaker at Impact Collective Orlando and Nashville
Men’s Physquie Class G Winner Battle at the River 2021 
Jr Nationals Quailifed 2021 – 2nd Place MP Class F

How is Relentless Different?
We strive to put the FACTS into fitness. We silence the noise of trendy diet fads and all the mainstream social media “expert” advice by teaching ‘Learned Fitness Dynamics”. We provide you with a cutting-edge educational client experience that can’t be duplicated. We create an individualized program for our clients while helping you understand ‘WHY’ we have developed this detailed roadmap of success for you.
What's In It For Me?
We don’t ask you to make a purchase, rather an investment in yourself. We get you that return you’ve been looking for from your time and effort to create a healthier and sustainable lifestyle. Our programs and teaching methodology is the catalyst of change you need to move forward in your fitness journey. We won’t quit until your desires have turned into your reality.
Why Should I Trust Relentless?
If you want results, then you want us! Check out our transformation page and testimonials to see what our clients have experienced for themselves. We have over 40+ years of combined coaching experience, and our coaches continue their education weekly to provide the best educational and client experience possible. We provide case studies and examples of clients just like you that have changed their lives both physically and mentally using our Learned Fitness Dynamics.
What Do I Have To Lose?
You could lose a lot of time and money by continuing to practice traditional methods that are designed around old teaching methods and science. With Relentless Forever there is nothing to lose but real weight and the weight of the false self.
How Do I Get Started?
Fill out the form below when you’re ready to start moving forward. No pressure. We’ll always be here to serve others looking to take the journey from pain to possibility. When you feel the time is right, we will help you take action and create a custom plan for you to achieve your goals and desires.
How Does It Work?
We use a proprietary methodology called “Learn Fitness Dynamics”. Check out the Results Page for full details.

Free Consult

Ready to Get Started?